Preserving San Diego’s Historical Properties

San Diego’s most iconic architectural tower sat closed and vacant for over 80 years until the invisible architects came in. A century ago, the dramatic structure we now know as the California Building greeted visitors to the 1915–16 Panama–California Exposition in Balboa Park. It was covered in orna
Read MoreRep Your Team With 2026 Merch From Local Makers

Fashion has officially reached peak sport. Walk through the Gaslamp or along the shores of La Jolla, and you’ll see San Diegans grabbing morning bagels in SDFC jerseys, browsing farmers markets in pinstriped Padres caps, and heading out to girls’ night layered in SD Wave jewelry. March 11, 2026What
Read More12 San Diego Home Goods to Elevate Your Bedroom

Your bedroom is your sanctuary—a haven for your favorite shoes (the ones you never actually wear but love to admire), the place where your best thoughts sneak in before you drift off, the safe space that’s seen you through anxious nights and joyful secret dance parties. With a little guidance and in
Read More17 Things to Do in San Diego This Weekend: April 8-12

Watch theater productions with meta commentary, participate in (or spectate) local sports and take advantage of unique dining options this weekend in San Diego. See a play within a play during The Play That Goes Wrong at Lamb’s Players Theatre and the nostalgic Broadway musical The Drowsy Chaperone
Read MoreThe Locals’ Guide to San Diego Coffee

San Diego was, of course, a tuna town before it was a coffee town, but the end of one marked the beginning of the other. In the late 1800s, a wave of Portuguese immigrants formed a fishing community in Point Loma, and by the 1970s, San Diego was the tuna capital of the world. The city’s “Cannery Row
Read MoreSwizz Beatz & Alicia Keys Bring a Defining Collection West

Power couples make power moves. When Swizz Beatz (Kasseem Dean) and Alicia Keys bought a home in San Diego in 2019, culture creatures buzzed about the potential impact. Expectations were tempered; we’d seen this before. A litany of celebrities own homes in San Diego, but most understandably treat th
Read MoreFaith Ringgold’s Radical Imagination Returns to La Jolla

A little girl floats into a night sky above a color-saturated Harlem, her arms outstretched, her two braids flying behind her. Cassie Lousie Lightfoot is weightless, soaring above the George Washington Bridge. In the award-winning 1991 children’s book Tar Beach, the act of flying is about imaginatio
Read More16 Things to Do in San Diego This Weekend: April 1-5

Hop all over San Diego this weekend for sports, live music and egg-stravagant Easter events. San Diegans can cheer on both the Gulls and the Mojo as they make their respective playoff pushes. Local concerts include the improvisational Reggie Watts at the Epstein Family Amphitheater and a tribute per
Read MoreSan Diego Magazine’s Home + Design Awards 2026

San Diego Magazine’s annual Home + Design Awards returned for its third year with nearly 200 nominations from innovative architects, developers, designers, and other industry pros across the country. To select the top projects from a broad range of categories—including interior and exterior resident
Read MorePhoto Essay: Way, Shape & Form with Maha Bazzari

We live in a world of shapes. Look up, and you’ll notice it: the clean lines of your office building, the sharp angles of the neighborhood gym, the tidy symmetry of the bungalow down the street. San Diego architecture is woven together by angles, lines, and shadows, quietly doing their thing as we r
Read MoreThe Rise of Homes Designed as Wellness Retreats

Kelvins. If you’re anything like me, you probably haven’t thought about them since high school chemistry. Lately, though, they’ve become one of the more hotly debated measurements in interior design. Kelvins measure the color temperature of light, which is a technical way of saying they’re key to wh
Read More8 San Diego Charity Events to Attend in April

U-GO San Diego Wine Dinner April 11 Help give girls in underserved communities around the world access to education and mentorship at the local chapter of nonprofit U-GO’s U-GO San Diego Wine Dinner. The dinner party at Cucina 2051 in Carlsbad also includes a live auction and entertainment. Shelte
Read MoreHow Artist Mr B Baby Turned “Chucho” Into a Global Icon

You’ve probably seen him around the city—a mischievous-looking creature with a Cookie Monster–blue head and a fuzzy body striped in scarlet, yellow, and green. He grins with a wide, red-lipped mouth as he hitches a ride on a a butterfly in San Ysidro, pours water down his back on El Cajon Boulevard,
Read MoreThe Best Things to Do in San Diego: April 2026

Spring is finally here! The city is celebrating with plenty of activities all month-long, including a an Asian street food festival, live music along Adams Avenue, Coronado Playhouse’s new musical comedy, The Drowsy Chaperone, and more. Here are all the best things to do this month in San Diego: Con
Read More17 Things to Do in San Diego This Weekend: March 25-29

Just as seasons for the Clippers and Sockers come to a close with Fan Appreciation Nights, a new set of 162 games will begin for the Padres on Opening Day. The return of Padres baseball also means the Friar faithful can check out Margaritaville Hotel’s Padres’ Kickoff Rooftop Party and the celebrato
Read More17 Things to Do in San Diego This Weekend: March 18-22

With springtime set to arrive on Saturday, the new season will bring free activities, interactive dining experiences and plentiful film screenings to San Diego, in addition to the unseasonably hot weather. Wallet-friendly fun includes the showcase for Aladino Ghioni’s In Conversation with Stones and
Read MoreThe Oceanside Museum of Art Builds on Irving Gill’s Vision

In the reverent space of a gallery, deep sounds emerge from earthen vessels. Electronic chirps, squeals, and winds surround you. On display in Oceanside through March 22, San Diego artist Francisco Eme’s Future Ritual 1 – to Remember the Birds when They no Longer Exist (part of his exhibition Future
Read MoreThe Locals’ Guide to Visiting Alpine, CA

You don’t have to go far to get your forest fix in San Diego County—just take the 8 East past El Cajon and gain altitude in the Cuyamaca Mountains and you’ll hit Alpine, a quasi-rural community of 15,000 with sweeping views. Surrounded by national forest land and two reservations and perched at 2,00
Read MoreHow a Janitorial Company Accidentally Became a Marketing Giant

Buckets. Mops. Eco-friendly spray cleaner. San Diego’s rapidly growing Power Digital Marketing has an unlikely origin story—and it all starts with a janitorial business. After graduating college, SD native Grayson Lafrenz knew he wanted to become an entrepreneur but sought out real world training b
Read MoreWhat to Expect in San Diego Sports This Year

As the clock wound down on August 23, 2025, San Diego FC had one thing on their mind: clinching the postseason for their new hometown. It wasn’t a night of dramatic late goals or last-second strikes—it was a steady, controlled run against the Portland Timbers. Snapdragon Stadium roared with the hope
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